A drink is often more than what is in the glass.

It can mark the beginning of an evening, the end of a long day, a celebration, a conversation or a quiet moment before dinner. A glass of wine, a cold aperitivo, a well-made cocktail or champagne poured at the right time can change the atmosphere of a place.


At Montel Magazine, we look at drinks through culture, mood and ritual. We are interested in the people who make them, the places where they are served and the small details that make them feel special.

A good drink does not always need to be rare or expensive. Sometimes it is a simple spritz in the sun, a local wine discovered on a trip, an espresso after lunch or a cocktail mixed with care in a small bar.

What matters is the setting, the intention and the feeling it creates.

Drinks carry stories. They speak about regions, traditions, craftsmanship, taste and time. They can be casual or ceremonial, spontaneous or carefully prepared.

This section explores wine, champagne, cocktails, bars and drinking culture as part of a larger lifestyle — not as performance, but as pleasure.


Montel Héritage | Montel
The Heritage is Montel’s first timepiece — a minimalist, limited-edition watch designed in Switzerland that blends timeless design with modern elegance. Created for a new generation, it’s a statement of style, identity, and character.

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